AllSafe
Allesveilig.nl has been a trusted address for purchasing fire and safety products since 2008. They offer a wide range of A-brands at favorable prices. Allesveilig.nl was acquired by ARBO center and has subsequently expanded considerably. It's a perfect use case for Duxly because in addition to migrating from WooCommerce to Lightspeed, they also use ProductSync and our newest tool, the AI Content Creator.
Phase 1: Moving - Migration and Synchronization
In the first phase, the webshop Allesveilig.nl migrated from WooCommerce to Lightspeed, a complex task given the variety of companies and platforms that had to be merged. In this, Duxly played a crucial role, with our expertise ensuring that the transition went smoothly, while maintaining data integrity. This laid the foundation for both the architecture and the data, on which we were able to build the collaboration.
Phase 2: Linking - Building out with the ProductSync
After the successful migration, phase two was all about expansion. After all, the client's ambition is to also create its own 'niche' webshop for best-selling product types within the industry. ARBO centrum therefore implemented ProductSync, which took the management of product information to new heights. With this tool, the content in multiple webshops can be managed easily and conveniently, allowing the number of webshops to be expanded to as many as 7 stores. Centralizing content offered the flexibility to determine which information appeared in which shop.
Phase 3: Optimization - Content Manager and AI Content Creator
The third and final phase revolved around optimization. Here the focus was on broadening the assortment and making the flow of information more efficient. The productSync from the previous phase helps to link the data from the 'main webshop' to the other webshops, but entering the data in this shop can also be a lot more efficient. With our Content Manager you can enter data in a clear and efficient way for data fields such as specifications, filters, etc.
For ARBO center, where safety is paramount, specifications are extra important because customers rely on detailed specifications to ensure that the product meets their safety needs. Entering specifications correctly and completely using the Content Manager ensures accurate display of product information on the website. Once we had taken this step, we were able to implement an additional enhancement, the AI Content Creator. Using this tool, texts can be automatically generated for the products and category pages. For ARBO center's web shops, we can generate texts using the information contained in Lightspeed, and thanks to the Content Manager, this information is always up to date!
We look back on a good cooperation with ARBO center. Thanks to the user-friendliness and flexibility of our tools, the company can expand and optimize its web shop. We are proud of how quickly we were able to establish such an architecture and look forward to building on the successes in the future.